TOMY

“The Play Creators Festival provides the opportunity to meet the very best minds in the industry – and has provided us the ability to secure amazing innovation over the Mojo Pitch days in previous years,” said Alpesh Patel, VP of Global Toy Design at TOMY.

“Both PEPPA and Toomies embrace the same core values”: Morgan Weyl, Managing Director Licensing & Global Development at TOMY, takes us inside the firm’s creative collaboration with Hasbro on Peppa.

This year’s Play Creators Conference is taking place at London’s Stamford Bridge Stadium on Wednesday, June 26th.

The Hey Clay Minions playset features colourful mouldable clay that allows kids to craft all six minions.

“This event has become a must attend event for our organisation where we have been able to secure a number of fantastic innovations – across all categories and from all types of inventors,” said Alpesh Patel, VP of Global Toy Design at TOMY.

“We look forward to continue our mission to Make the World Smile for the next 100 and beyond,” said Greg Kilrea, President of TOMY International.

‘With this new collection, children will enjoy falling asleep wearing designs featuring their favourite toy animal friends,’ said UNIQLO.

“The Mojo Pitch has enabled us to receive fantastic ideas from the inventor community, some of which currently sit within our product portfolio,” said Alpesh Patel, VP of Global Toy Design at TOMY.

Julie Gwaltney, Senior Director at TOMY, and Lorena Montalvo, Senior Product Designer at TOMY, on why authenticity is at the heart of its new Bebé Fuerte range.

Screwball Scramble: The Card Game brings dice-rolling mayhem to the brand while Screwball Scramble Level Up puts a vertical twist on the classic game.