TOTY

TOTY Awards 2024 finalists revealed

Nominees include The Op’s Flip7, Kosmos’ Gecko Run and TOMY’s Bebé Fuerte Count & Groove Bouncy Barbell.

TOTY Awards 2023 finalists revealed

Products in the running for accolades include Spin Master’s Bitzee, Moose Toys’ Magic Mixies Pixlings and Goliath’s Game Night in a Can.

TOTY Awards winners revealed

Winners includes Moose Toys’ Magic Mixies Magical Crystal Ball, LEGO’s Muppets Minifigures and Jazwares’ Squishmallows.

The Toy Association details TOTY Awards finalists

“The finalists are marvellous examples of innovation and imagination to deliver the power of play to children and adults alike,” said Pamela Mastrota, executive director of The Toy Foundation.

2022 Toy of the Year finalists unveiled

“Each and every finalist announced today demonstrates the incredible ability of toys and play to bring inspiration, laughter, and learning to children of all ages,” said Pamela Mastrota, executive director of The Toy Foundation.

TOTY Awards 2021 winners revealed

Hasbro’s Star Wars: The Child Animatronic Edition Toy won Toy of the Year, and also took home the award for Innovative Toy of the Year.

2021 Toy of the Year finalists unveiled

“This year’s TOTY finalists truly represent the creative spirit of the North American toy industry and our members, as well as the critical role toys play in bringing joy to kids and adults alike,” said Steve Pasierb, president & CEO of The Toy Association.

L.O.L. Surprise! named Toy of the Year for third year in a row at TOTYs

Other winners on the night included Mattel’s Pictionary Air, Wow! Stuff’s Harry Potter Invisibility Cloak and LEGO Stranger Things.

Phil Sage on the collaborative design effort that went into Hasbro’s D-O Interactive Droid

With multiple modes of play and functions spanning a self-balancing wheel, moving head and antennas, sound effects and light-up LED eyes, we caught up with Hasbro’s Phil Sage to learn more about what went into creating the D-O Interactive Droid.

From a dream to a TOTY nomination: Angie Cella on her four-year journey to bring Blinger to market

With a journey that involved Kickstarter campaigns, different designs and even saw her selling her home to fund the project, we caught up with Angie to learn more about her four-year journey to bring Blinger to market.

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