Toy and Game School
How do seasons affect toys and games?
Toy and Game School’s Adam Borton looks at how different types of toys and games are more suited to different times of the year.
The value of a TV moment
Toy and Game School’s Adam Borton puts a spotlight on TV moments – and how they can help sizzle videos soar and adverts sell.
Ingredients for a successful idea
Toy and Game School’s Adam Borton looks at why some ideas soar while others get passed on.
Clever ways that toy and game companies save costs
Toy and Game School’s Adam Borton looks at how toy and game firms save cost while maintaining the function, quality and value of their products.
The software used to make toys and games
Toy and Game School’s Adam Borton runs through the best software to use when making toys and games and refining your designs.
How to get a job making toys and games
Toy and Game School’s Adam Borton shines a spotlight on how to build a career in design, looking at some of the key skills needed to succeed.
How much to budget for equipment?
Toy and Game School’s Adam Borton looks at some of the key tools inventors need to create toy and game prototypes, and how you can create on a range of budgets.
My Toy and Game Story
In the first of his new monthly column, Adam Borton looks at how he got his start in the industry and what his new Toy and Game School will look to bring those wanting to kick-start their own careers in play.
Read the Mojo Nation 100: 2021 Edition online now
The Mojo Nation 100 – in association with Hasbro – is a listing of the most influential figures currently working in the world of toy and game design who have excelled over the last 12 months.