Toy Association

“By joining The Toy Association with their additional resources and new vision, we can strengthen our brands for generations to come,” said Mary Couzin, founder of People of Play.

As The Toy Association’s Marian Bossard retires, we find out which achievements mean the most… And invite some colleagues to say goodbye.

Hasbro’s Star Wars: The Child Animatronic Edition Toy won Toy of the Year, and also took home the award for Innovative Toy of the Year.

“We are thrilled to announce Toy Fair New York’s return to its usual timeframe and to highlight the opportunities the new state-of-the-art Javits Center will bring with it,” said Marian Bossard, executive vice president of global market events at The Toy Association.

The study of 1000 US parents saw 83% of those surveyed say their kids receive toys from grandparents and other gift-givers which they suspect are not purchased from verified sellers.

“We have been presented with a window in the opening days of May and we are willing, ready, and able to put resources toward the show and any other projects that will continue to help members grow their businesses,” said Toy Association President and CEO Steve Pasierb.

A celebration of the toy and game industry’s design talent, among the big winners this year are Spin Master, Big Potato and Seven Towns, while Heayes Design’s Richard Heayes scooped the Design Icon accolade.

A nomination committee comprised of play experts, journalists, academics, retailers, and other toy experts will determine the official TOTY 2021 finalists.

The event from Mojo Nation and The Toy Association will now boast an expanded Mojo Pitch lasting three days, while the Play Creators Conference will consist of four days of panels, solo talks and interview sessions.

“Toy Fair Everywhere is poised to help industry stakeholders refocus, retrench, and rebound to position their business for success in Q4,” said Marian Bossard, executive vice president of global market events at The Toy Association.