Toy

Twenty-eight is the new eight

Heayes Design and PlayLenz’s Richard Heayes takes a look at the booming market for adults buying toys and games, and why toy firms, and designers, should take note.

Vivid joins Mojo Pitch 2019

“The Mojo Pitch event is key for Vivid to continue our contact with the inventor community and also to see a new pool of inventor talent we are now yet aware of,” said Vivid’s Alex Reynolds.

MGA scoops Toy of the Year award for L.O.L Surprise

“A sold-out TOTY Awards gala underscores the health and vitality of the toy manufacturing and retail community as we focus on building successes in year ahead together,” said Steve Pasierb, president and CEO of The Toy Association.

Ethical toy sourcing gathers pace in 2019

Against a backdrop of new regulation, evolving consumer expectations, and global sustainability initiatives, Mark Robertson, SVP at the Ethical Toy Program, explains why now is the time to embrace ethical manufacturing.

Alpha, Triclops and Sweet Spot Studio to talk licensed toy design at US Toy Fair’s Creative Factor

Alpha’s Darren Lee Phillipson, Triclops’ Rob Ames and Sweet Spot Studio’s Jon Vanderbeek will discuss the process of creating licensed toys in a session chaired by Mojo Nation’s Billy Langsworthy

Putting time on design

Heayes Design and PlayLenz founder Richard Heayes shares his thoughts on the issue of how long it should take to develop a toy or game.

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