UK
Brits spend an average of £159 on a newborn’s toys in their first year
In a baby’s second year, the average spent on toys rises to £208.
Bananagrams enjoys over 30% growth in the UK in Q1 2019
The increase in sales comes one year after Asmodee became the official UK supplier for the hit word.
UK toy sales down 7% in 2018 to £3.3bn
The decrease has been attributed to the closure of Toys R Us; a poor year for licensed products and a difficult year for the High Street.