Why Design
Why design? Industry figures tell us what set them on the path to design
A love of toys? An inspirational teacher? An eye-opening exhibition? We asked figures from across the world of toy and game design what set them on the path to working in design and development.
Popular Articles
Fugglers creator Louise McGettrick on how an eBay listing for a bag of false teeth inspired her line of plush monsters
Bop It’s Dan Klitsner on creative techniques, his favourite inventions and more
Hasbro and Robosen debut Transformers Bumblebee Auto-Converting Robot
Toy inventor and sculptor Jason Loik on creativity, Play-Doh Builder and making his TV debut in Play-Doh Squished
The Toy Association’s Greg Ahearn, Kim Carcone and Andy Keimach on why The Toy Building in LA is shaping up to be a “watershed moment”
Upcoming Events
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- 31st January 2025
- Spielwarenmesse, Nuremberg
International Game Inventors Convention
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- 20th - 22nd May 2025
- Mandalay Bay Convention Center, Las Vegas
Las Vegas Licensing Expo
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- 24th - 26th June 2025
- Stamford Bridge Stadium, Chelsea, London
Play Creators Festival
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- Tuesday, June 24th, 2025
- Stamford Bridge Stadium, Chelsea, London
Play Creators Awards
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- Wednesday, June 25th, 2025
- Stamford Bridge Stadium, Chelsea, London
Play Creators Conference
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- Thursday, June 26th, 2025
- Stamford Bridge Stadium, Chelsea, London
Mojo Pitch
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- 7th - 9th October 2025
- Excel London
Brand Licensing Europe
