WildBrain CPLG

“The game has an impressive footprint across Europe, which will provide a solid foundation as we assemble a compelling cross-category consumer products programme for fans and gamers,” said Wildbrain CPLG MD Maarten Weck.

“We’re working with Motul to build a best-in-class consumer products offering that’s closely aligned with the brand’s core values – premium, specialist, ingenious, brotherly, passionate and authentic,” said Victoria Whellans, Group Brands Director at WildBrain CPLG Lifestyle.