Toy Fair 2024 exhibition space sold out

Toy Fair 2024 has sold out five months ahead of the show opening and will expand into the Upper West Hall to accommodate the growing demand for space.

The UK’s largest toy, game and hobby trade show celebrates its 70th anniversary in 2024 and will take place at Olympia London from January 23rd to 25th.

More than 200 exhibiting companies will be occupying the Grand and National halls on both levels, and now also part of the Upper West Hall.

“To be able to expand into the Upper West Hall to accommodate the growing demand for space – on top of an extremely high returnee rate – speaks volumes for the strength of the show and the importance and value the industry places on it,” said the British Toy & Hobby Association’s Director of Toy Fair, Majen Immink.

“It’s a fantastic achievement to have sold out of space with five months still to go. We have now opened up a waiting list and will endeavour to fulfil requests where possible. We very much look forward to supporting all our exhibitors over the coming months and preparing for another jam packed three days of successful business.”

Any companies interested in joining the waiting list are encouraged to get in touch with [email protected].

Visitor registration will open on September 26th at toyfair.co.uk when the full floor plans and exhibitor list will be available.

–

To stay in the loop with the latest news, interviews and features from the world of toy and game design, sign up to our weekly newsletter here

More Recent News

Ravensburger details influencer initiatives for Disney Lorcana

“It’s vital to us to onboard new influencers, players and Disney fans to grow and expand Disney Lorcana in the UK,” said Lea Dillenseger, Product Marketing Manager at Ravensburger UK.

BTHA and Mojo Nation to host Inventors Lunch at Toy Fair 2025

The free Inventors Lunch will return to Toy Fair on Thursday, January 25th at 12PM, hosted upstairs on the Toy Trust Lounge (UL 161).

Hasbro launches AI-powered Game Finder tool

Game Finder’s AI knows the nuances of each Hasbro game, from the ideal play group size to features unique to each title.

Surge Brands named global licensing agent for Crazy Aaron’s

“The creativity and sensory appeal of Crazy Aaron’s products lends themselves perfectly to other consumer products categories like apparel, toys, food, home décor, and beyond,” said Aaron Muderick, Founder and President at Crazy Aaron’s.

Boyhood teams with Disney for wooden Mickey Mouse figure

“We have achieved a result that sets new standards for wooden sculptures,” said Boyhood designer and founder Jakob Burgsø.

Toy Retailers Association details DreamToys list of top toys for Christmas 2024

“More so than ever before, this year’s DreamToys list shows the incredible variety of experiences and play the UK’s vibrant toy industry has to offer consumers,” said chair of the DreamToys selection committee, Paul Reader.