Watch: 90 Years of Fisher-Price

 

Celebrating 90 years of Fisher-Price, this panel session features Fisher-Price designers and external inventors discussing why Fisher-Price has thrived for so long, and what the key is to creating great product for the brand.

The session is chaired by Steve Pasierb (President & CEO at The Toy Association) and features Fisher-Prices designers Rob Hageman and Kevin Crane, as well as Pete Cartlidge (Director at Fuse London).

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