How have toy firms adapted to lockdown? Are there any changes to daily working life that look set to stay once we’re past the pandemic? And as certain categories soar during the lockdown, has this changed their strategy when it comes to product acquisition? All this and more is covered in our ‘Toys in Troubled Times’ panel session.
Chairing the session is Big Ideas’ Simon Skelton, and on the panel we have Hayley Woodward (Head of Global Marketing at Rubik’s), David Winter (Director of Inventor Relations at Spin Master) and Adam Hocherman (VP of New Business at PlayMonster).