What Do You Meme? rebrands as Relatable

Party game firm What Do You Meme? has rebranded as Relatable.

The new name is said to emphasise ‘its core mission of bringing people together through games in the party, family, relationship, and drinking categories, as well as lifestyle, wellness, and novelty products.’

“As our brand has continued to grow and expand into new categories over the years, we wanted our new name to more accurately represent everything that we have to offer,” said Ben Kaplan, Co-Founder of Relatable.

“As we enter this new chapter as a modern entertainment company, we are looking forward to expanding even further beyond games.”

The rebrand comes as Relatable debuts its latest game, Who Killed Mia? This murder mystery game sees players work to solve a murder case using a mix of physical and immersive digital evidence and live-action videos.

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